Trilhar Labs
About us

Those who teach, do.

Trilhar Labs was born in August 2025 in Petrópolis, Brazil, from the conviction that entrepreneurship, technology and financial literacy are skills that can be taught. Not talents reserved for those born close to opportunity.

We don't train CEOs. We help young people feel they can make things happen.

Facilitator seen from behind wearing an 'Education for protagonists' T-shirt, facing the DemoDay audience
Our trail

Just over a year. A lot of ground covered.

  1. August

    Trilhar is born

    Founded in Petrópolis by Tales Gomes. That same month, the first classes start at PENSI and PRW.

  2. October

    Selected by UNESCO

    Tales among 50 leaders from 48 countries in the Youth for Peace program, out of 8,000+ projects.

  3. November 21

    First Trilhar Day

    Trailblazers at the Firjan Fab Lab and campus.

  4. November 27

    Two DemoDays in one day

    PENSI and PRW, back to back. Over 100 people, and shy students owning the stage.

  5. November 29

    A surprise at TEDx

    Invited by PENSI's principal, with a video of our work at the booth. At the end, the Impact Business Award.

  1. February

    3 cities

    Regular Program in 5 schools in Petrópolis, Rio de Janeiro and Três Rios. Workbooks in their 2nd edition.

  2. February 23

    Maker Labs begins

    8 schools, 300 young people, 270 from public schools.

  3. April 30

    Pitch for Peace

    70 students, 20 projects, 400 people. See the story →

  4. July 20 to 24

    First Trilhar Experience

    30 young people, five afternoons at Serratec and a scholarship for the winning project.

  5. July

    Maker Labs wraps up

    5 of the 8 schools continue in the Regular Program.

2027

The next chapter

Trilhar Labs within the school curriculum, Trilhar Challenge, the AI Course and Mirante on YouTube.

Partners

They curated every page of the material before the program existed.

TG

Tales Gomes

Founder & CEO · black belt

18 years leading teams and the expansion of global companies in Latin America. Forbes Under 30, MIT Technology Review Under 35 and UN/UNDP Inclusive Business Award. Master's student in Computer Science at UFRJ, former Director of Science and Technology of Petrópolis and UN volunteer, coordinating the PISTA program. Author of the three workbooks.

GB

Gilvan Bueno

Partner · content curator · black belt

Over 15 years at Itaú, XP and BTG Pactual, and a partner at Órama. Professor at FGV Executive Education and Sebrae speaker. Named by Forbes (2020) among the leading Black innovators in Brazilian financial education. Co-author and curator of the workbooks.

FL

Felipe Lipkin

Partner · AI specialist · black belt

Co-founder of DeTask Co (Florida, USA). Former CPO at Sling Hub and Head of Design at Nodis. Professor at Fundação Dom Cabral in AI Literacy, entrepreneurship and gamification. Designs the Trilhar Labs AI Course.

HA

Helder Alves

Partner & CFO · black belt

12 years building digital products for millions of users in Brazil, the US and Europe. MBA in AI and Data Science (PUC-RS) and Fintech Innovation (University of Cambridge). Leads finance and digital products.

The people who make it happen every day.

LS
Luã SoaresCommunications, operations and facilitator
TA
Thamires AlvesHead of sales
AD
Andreyne DiasHead of social media
PM
Pedro MeloFacilitator
J
JulianoFacilitator · Três Rios
G
GabrielFacilitator · Rio de Janeiro
In the media

What people are saying about Trilhar Labs.

Press

Press kit

Press release, facts and figures, official logos, approved photos and partner bios, with a one-page usage guide.

Request the press kit contato@trilharlabs.com.br · +55 21 97465-6053
Usage guide, in one minute
DoAlways write "Trilhar Labs"Blue logo on light backgrounds, white logo on blueCall the people who teach "facilitators"Use the photos from the kit, already approved
Don'tStretch, recolor or retype the logoPlace the logo over light photosCall it a "course" or promise "millionaire at 16"Publish student photos from outside the kit
Trail dictionary

This is how we talk.

Trailblazer

A Trilhar Labs student ("trilheiro").

Black belt

A facilitator ("faixa-preta").

DemoDay

The final presentation, before a panel.

Trailmakers

The trailblazers' exclusive podcast.

Mirante

Our open YouTube podcast and the moment of reflection at DemoDay.

Pitch for Peace

The stage of the lab built with UNESCO.

Where we are

3 cities, 11 schools and institutions. Just the beginning.

These three cities are only the start. The method was built to go further.

InstitutionCityParticipation
Colégio PRWPetrópolisRegular Program
Colégio PENSIPetrópolisRegular Program
CEFETPetrópolisRegular Program
Escola N. Sra. de FátimaTrês RiosRegular Program
Instituto Rogério SteinbergRio de JaneiroRegular Program
CIEP Cecília MeirellesPetrópolisMaker Labs
FAETEC Marechal HermesRio de JaneiroMaker Labs
FAETEC QuintinoRio de JaneiroMaker Labs
Colégio Bom JesusPetrópolisWorkshop
Colégio Marista São José (Tijuca)Rio de JaneiroWorkshop
Colégio Alemão CorcovadoRio de JaneiroWorkshop

Recognition and partners

UNESCO
FAPERJ
TEDx Petrópolis
Serratec
SOS Serra
LNCC
FAETERJ
Firjan
Instituto INOVA
Rede FAETEC

Want to blaze this trail with us?

Schools, partners, press and anyone who wants to become a black belt.